Senior Marketing Researcher (UX & Marketing)
Summary:
We are seeking an experienced Senior Marketing Researcher (UX & Marketing) to enhance user satisfaction and drive business growth through comprehensive research and data analysis. In this role, you will lead qualitative and quantitative research projects, create user personas and journey maps, and translate findings into actionable strategies. You will collaborate with cross-functional teams to optimize customer experiences, track key metrics, and stay updated on market trends to inform decision-making and strategic planning.
Main Requirements:
  • Fluency in Azerbaijani and Russian
  • Expertise in Human-Centered Design, JTBD, and customer development.
  • Proficiency in tools like Excel, PowerPoint, Figma, Miro, and Power BI.
  • Strong skills in both qualitative and quantitative research methodologies.
  • Proven ability to create and analyze user flows, personas, and journey maps.
  • At least 3 years of experience in UX and marketing research.
  • Analytical mindset with attention to detail and excellent multitasking skills.
  • Strong empathy and communication skills for diverse audiences.
Key Responsibilities:
  • Conduct qualitative and quantitative research to understand user behaviors and needs.
  • Develop and manage research artifacts, such as personas, user flows, and journey maps.
  • Design and execute A/B tests, usability tests, and surveys.
  • Analyze and present research data through visual reports and presentations.
  • Collaborate across teams to improve product designs and customer experiences.
  • Monitor key metrics and prepare actionable insights for strategic planning.
  • Stay informed on market trends and best practices in UX and marketing research.
Working Conditions:
  • Schedule: Monday to Friday, 9:00 AM to 6:00 PM.
  • Location: 57 Uzeyir Hajibeyov Street.
  • Salary: Determined based on the interview results.
  • Perks: Membership in the DəyərliSən platform — a loyalty program exclusively designed for PASHA Group employees. Members can register using a unique code and enjoyspecial privileges and benefits.
If you believe that you meet the specified criteria, please send your CV to [email protected]
with “Senior Marketing Researcher (UX & Marketing)” in a subject line.

We are waiting for you to join our team!